design & stuff

Assembly Hotel Branding: “Most hotels want you to spend time in them. But when you’re in the heart of the city, why stay cooped up in your room? Assembly is a new hotel brand that encourages its guests to get up and go.” Ragged Edge created the brand strategy, identity and implementation. The brief: Criterion Capital […]

Meraki is a new contemporary Greek restaurant in Fitzrovia, London, inspired by island life but with a refined execution. Dutchscot were commissioned by the Waney family to come up with an identity for their new restaurant. “There are six key island formations in Greece and this became the inspiration for the menu designs, created using a medley of […]

For the second consecutive season, Pentagram has created the visual identities for the British Fashion Council’s three showcase events, including London Fashion Week Men’s. Built around the campaign idea of ‘discovery’, Pentagram’s work for Autumn/Winter 2018 celebrates British fashion’s extraordinary new talents, contrasting the emergence of their voices against London Fashion Week’s prestigious history. As with […]

“Millbank Farm, in County Down in Northern Ireland, a family-run farm has been growing crops on the same hectares of land since 1889. Now in their sixth generation, the farmers at Millbank Farm know all there is to know about the weather, the wildlife, the soil and the seasons — so growing great produce has become almost […]

Brighton Women’s Centre designed by Baxter and Bailey, Brighton. With women leading countries around the world, you may think that the work on women’s rights is done. Yet equality isn’t a reality for everyone: here in the UK, for every £1 a man earns a woman receives only 85p. For over 40 years, BWC (Brighton Women’s Centre) has […]

Ugly Drinks is the UK’s first unsweetened, 100% natural, fruit-flavoured sparkling water. “No unobtainable lifestyles. No convertibles. No ridiculous promises. Just the way we like it. Because with no sugar, no sweetener and absolutely nothing artificial in it, ugly’s actually kind of beautiful. Water. Bubbles. Fruit. Can. And that’s it. so can the other cans, […]

Primal Roots, based in the woodlands of England, is a pioneering fitness and wellbeing bootcamp rooted in a pursuit for external and internal strength, endurance and natural movement. Working closely with charities, they offer fitness services and training to help the recovery of people tackling homelessness, mental health conditions and those who wouldn’t otherwise have […]

The Campus brand, created by London based MultiAdaptor is a reflection of their vibrant international community of entrepreneurs, united by a shared belief that startups can change the world. The ‘frame’ represents the physical spaces at each of the six global cities: a constant presence that underpins the vast array of events, programmes and services that they […]

Peter Bailey Company (PBC), based in London, with offices in New York,  represents leading photographers and digital artists. The agency produces photo shoots, branding projects and advertorials for the advertising, design and magazine industries. Creative studio Bunch, also based in London, was approached by PBC to help it refresh its brand. Bunch subsequently created a […]

Electric Ink is a tattoo care brand created and designed by Robot Food. Rooted in tattooing sub-culture, the packaging designs blend a clean health and beauty efficacy with traditional flash sheet art. They teamed up with Tom Gilmour, a Philadelphia based London born artist to help bring the vision to life. “For the products, we partnered […]