5 January, 2016
Cirka Distilleries were the first urban micro distillery open to the public in Montreal and distill their spirits from grain to bottle. The branding was done by Company & Co. a Montreal based design studio.
“The source of inspiration for the brand (tone, colors, textures, and shapes) was heavily influenced by the distillery itself as well as the area in Montreal in which the distillery is located – an urban industrial area right near the historic Lachine canal. Natural materials such as stone, concrete, wood, copper, oxidized copper, metal, brick, and cardboard were combined as materials used in the space and in the packaging as well. Our CIRKA cocktails are inspired by Montréal’s streets, locations, as well as other symbols from our fair city. The caribou is Québec’s national animal and symbolizes nature – we wanted a confident yet playful icon that could symbolize our province rather than use a politically charged symbol.”
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